Top 5 Beauty Retail iOS Apps in the UK: Q3 2021 Performance

In the third quarter of 2021, the top 5 beauty retail iOS apps in the United Kingdom displayed diverse performance metrics in terms of weekly downloads and active users. Let's take a closer look at the trends for each app.

Boots saw a consistent increase in weekly downloads, peaking at approximately 27K in the final week of September. Active users also trended upward, rising from 128K at the start of the quarter to around 158K by the end.

Superdrug - Beauty and Health experienced a steady climb in weekly downloads, reaching about 11K in the week of September 20. Active users followed a similar pattern, increasing from 26K to nearly 30K over the quarter.

LOOKFANTASTIC: Beauty & Makeup showed notable growth in weekly downloads, especially in September, with a peak of over 9K. Active users also rose significantly, from approximately 16K at the beginning of the quarter to nearly 24K by the end.

BEAUTY BAY had a more moderate increase in weekly downloads, reaching around 5K in mid-September. Active users saw a gradual rise, going from 31K to about 36K throughout the quarter.

Think Dirty – Shop Clean experienced fluctuating download numbers, peaking at around 6K in early July. However, active users saw a decline, starting at nearly 7K and dropping to just over 2K by the end of September.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.